Changing something that you can use for free into a paid service just because something is prettier doesn’t sound like a wise business decision, right? But in this post, I will tell you that when I changed the provider for my email newsletter, it turned out to be the complete opposite! Disclosure: Some of the […]

Afraid that people will think that you are boring or lazy if you are posting your old content again?But did you know that the average person needs to hear something at least 7 times before even having an opinion about it?If you then add the fact that not all of your followers actually see your […]

The algorithm just loves video content. And after that Instagram have confirmed that they will prioritize video content this topic has been more accurate than ever.  But creating videos can also be very overwhelming. This blog post contains affiliate links.But please note that I never, ever, give any advice and recommendations of anything that I […]

This is a blog post for all my photographer friends!If you don’t know, I also run a photography business where I shoot maternity photos. And a few months back I updated my photography website a bit. One thing that I added was a picture or a mockup. I did it mostly because I had access to […]

Accept from my laptop there is one thing I can’t be without in order to run my business.It’s a service that in my eyes is priceless as it gives an experience and perception of me, my brand and my services that my business can’t be without.     IMAGINE THIS Imagine that two friends are […]

Ranking high in a Google search is important. Statistics say that we barely look at the second page of a search result. And to do that, you need to work with your SEO. You know that thing that just gives you a headache just by thinking of it. I’m a photographer myself I’m also a photographer […]

Blogging is dead! Is blogging worth it? It’s all about Video nowadays…I’m sure you have heard all of it and also ten other versions of it.So the question is, should you have a blog for your Service Based Business? My answer to that question is yes, yes and yes!If you got the right purpose I […]

This weekend I was binge watching the Netflix mini series “Self Made”, the one that is inspired by the life of Madam C.J. Walker. The first self made woman millionaire in the United States. Accept from a very inspirational story, it includes three marketing keys that every female entrepreneur should be aware of.   Self […]

Do you have an email list? If not, I actually want you to be a bit stressed about it. Or at least squeeze it in quite high on your to do list.  I’m not here to make anyone feel bad about themselves, it’s the right opposite. I want to be here to inspire and help […]

A freebie, or an opt-in, or a lead magnet or… Yes, it has many different names. What it does is to provide value in exchange for an email address in order to build your email list.As this often is your first step when starting to build an email list, it makes the whole thing feel […]